Become an Expert in  PPC & Programmatic Advertising

Our Trainer

An IIT Delhi Alumni & Digital Marketing Expert

Co-Founder, DigitalScool

​Key Takeaways from the session:

  • 1
    23 modules, LIVE classroom and Online Training
  • 2
    24*7 access to Online videos and Course material for self-study
  • 3
    Weekend and Weekdays, Morning and Evening Batches available

WEEKDAYS BATCH STARTS

JUNE 04

Wednesday

(Live Online Course)


TIME LEFT

14
DAYS
14
HOURS
55
MIN
36
SEC

WEEKEND BATCH STARTS

JUNE 08

Monday

(Live Online Course)


TIME LEFT

18
DAYS
14
HOURS
55
MIN
21
SEC
What you'll learn during the session:
Understanding the PPC Ecosystem
​Ad networks, Publishers and Advertisers
​Programmatic Buying, uses & media
Search vs Display
​Traffic beyond Google
Bidding and Auction system
​Programmatic vs Traditional PPC
AD Marketing Place, Publishers & Advertisers
​DMP or Data Management Platform
​RTB, DSP and SSP
​Programmatic workflow
​First party data vs Third party data
Targeting: Impression, Audience, customer based
AD fraud detection & counter management
Search Advertising
Display Advertising
Video Advertising
Mobile Advertising
​Shopping or Product Listing ADs
Google Analytics
Facebook Advertising
Linkedin Advertising
Twitter Advertising

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